UAlberta startup takes courageous step in face of tough business moment

Lesley Young spoke to Trioova's founders, Luke, Adam and Mike, about a pivotal moment for the company. 

"Making the “business pivot”—changing the company concept in response to market feedback—is hard even for experienced entrepreneurs."

https://www.folio.ca/ualberta-startup-takes-courageous-step-in-face-of-imminent-business-failure/